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Mobile Game Marketing Associate
| Job type : Media Marketing |
Date : 2016-02-12 03:16:26 |
| City / State : Bangkok |
Position Id : ORB16-020 |
Our client is the company of game online and e-commerce industry. Client is a leading platform provider for online and mobile entertainment and communication across Southeast Asia, Taiwan and Hong Kong, serving millions of users. They are currently seeking an enthusiastic and experience professional to join our company in the following position:
Position: Mobile Game Marketing Associate
Location: Bangkok
Industry type: E-Commerce
Job Type: Permanent
Salary Range: Up to Experience
Benefit: Group Health Insurance
Life Insurance
Bonus 1-3 months
Monthly internal party
Responsibilities:
- Conceptualize and define marketing strategy/plan for mobile games, including marketing positioning and messaging for collateral. Establish and drive increased brand recognition through effective marketing communications.
- Display good understanding of various online/offline channels and their levers – know what and when to adjust.
- Overall budget management.
- Identify and work closely with 3rd party agencies when required, such as offline events. Includes managing resources and performance from agencies.
- Develop, negotiate and manage marketing channel partners (e.g. Telco, retail etc.).
- Continuously develop additional marketing channels to drive game installs.
- Coordinate across multiple stakeholders to ensure smooth execution of campaign, including game operations, design, development, online marketing and local marketing teams.
- Review and analyze key metrics on a regular basis.
Qualifications:
- Bachelor’s Degree from recognized university – preferably with background in Communications/Marketing.
- 1-2 years’ working experience in digital/campaign marketing.
- Solid understanding of various marketing channels and their levers.
- Excellent communication, project management and coordination skills.
- Ability to thrive in fast-paced environment.
- Blend of creative intelligence and analytical ability.
- Strong logical thinking and problem solving skills.
- Travelling might be required.
- Previous experience in gaming or online marketing will be a bonus.
- Additional SEA language skills (e.g. Bahasa, Vietnamese, Mandarin) will be a bonus
Please submit a brief covering letter and your updated CV which fully details your qualifications and experience including present and expected salary, availability and a recent photograph (Call 02 634 1722 ext 16) or (Call 02 634 1722 ext 15)
We thank you for your interest in applying for the position and please note that only shortlisted candidates will be contacted for further correspondence.
Candidates are not required to pay a fee to use our services.
